Meetings

The 9-member Vail Local Marketing District Advisory Council meets on the third Thursday of each month at 8:30 a.m. If you'd like to attend please email VLMDAdmin@vail.gov to be added to the distribution list.

Responsibilities

This volunteer board is responsible for making recommendations to the Vail Town Council, which serves as the Vail Local Marketing District Board, for summer and shoulder season marketing programs funded by a 1.4 percent Vail lodging tax.

Anyone interested in serving on the Advisory Council must be an owner of real property or taxable personal property in Vail. Corporations or entities that own property within the Town of Vail may forward a designee from their corporation or entity to be considered on the Advisory Council.

Apply for VLMDAC

Deadline for application is no later than 5:00 p.m., Wednesday December 12, 2024.

Town Council of the Town of Vail is accepting letters of interest for four (4) vacant positions that exist on the Vail Local Marketing District Advisory Council (VLMDAC).  There are four positions available from January 1, 2025 and expiring December 31, 2026. 

Per C.R.S. 29-5-111 General powers of district. (1)(g) All applicants must be "owners of property within the boundaries of the district," which includes, by definition, corporations or entities which own property "within the boundaries of the district."  Should a ‘corporate person’ be appointed to the VLMDAC, it would then be up to that entity to appoint its designee.  Additionally, owners of "taxable personal property" will be considered for appointment.

The mission of the VLMDAC is to market and promote Vail to attract overnight guests primarily during the May – October time frame, creating economic vitality by increasing both the visitor base and sales tax revenues.  The VLMDAC general meetings are currently the third Thursday of every month at 8:30 A.M. 

On Tuesday, December 17, 2024, interested persons will be interviewed at the town council afternoon meeting, with a final selection being made during the evening meeting.  Persons interested in serving on the VLMDAC fill out the VLMDAC Application. The deadline for application is no later than 5:00 p.m., Wednesday December 12, 2024.  For more information about the role of the VLMDAC contact Mia Vlaar, Town of Vail Economic Development Director, mvlaar@vailgov.com